Pain point 1
Too Few Monetization Scenarios
Monetization scenarios are limited due to a focus on user experience
Pain point 2
Poor Ad Experience
An ad experience that is not native and immersive enough
Pain point 3
High Operation Cost
Poor ROI due to high overall operation cost
Content E-Commerce: Increased ad revenue with immersive experience
Video apps, which provide native and immersive experience, are ideal partners for e-commerce advertisers, and can benefit more from Douyin
High Ad Budget And CPM
Optimal User Experience
Multiple Ad Format: Flexible combination and collocation
meets the mult-scenario ad display format including recommended content feeds, video clips, user rewards, and more
Banner Ads: the top focus
Immersive In-Feed Video Ads: the Vertical Videos tab
Splash Ads: the Splash page
Rewarded Video Ads: the Task Center, lottery, sign-in
In-Feed Ads: the homepage, pre-roll video, pause roll, reward pop-up window in Task Center, Information tab
Mango TV
MANGO TV is the head APP of the video industry, and started to cooperate with CSJ in 19 years for various advertising scenarios.CSJ's rich advertiser resources can play a good role in supplementing the budget, and the revenue scale has been increasing year by year since the cooperation. Both sides will also continue to try new product models and strive to break through the industry ceiling!
20%
Fill rate
16%
Revenue
iQIYI
After receiving CSJ, the two sides focus on incentive video scenes (such as incentive gold coin system, incentive unlocking and other positions) and carry out in-depth cooperation optimization, which has achieved remarkable results and is a new breakthrough in the head content-based media in the extreme version of play.
40%
Revenue
30%
eCPM
Mango TV
MANGO TV is the head APP of the video industry, and started to cooperate with CSJ in 19 years for various advertising scenarios.CSJ's rich advertiser resources can play a good role in supplementing the budget, and the revenue scale has been increasing year by year since the cooperation. Both sides will also continue to try new product models and strive to break through the industry ceiling!
20%
Fill rate
16%
Revenue
iQIYI
After receiving CSJ, the two sides focus on incentive video scenes (such as incentive gold coin system, incentive unlocking and other positions) and carry out in-depth cooperation optimization, which has achieved remarkable results and is a new breakthrough in the head content-based media in the extreme version of play.
40%
Revenue
30%
eCPM
Mango TV
MANGO TV is the head APP of the video industry, and started to cooperate with CSJ in 19 years for various advertising scenarios.CSJ's rich advertiser resources can play a good role in supplementing the budget, and the revenue scale has been increasing year by year since the cooperation. Both sides will also continue to try new product models and strive to break through the industry ceiling!
20%
Fill rate
16%
Revenue
iQIYI
After receiving CSJ, the two sides focus on incentive video scenes (such as incentive gold coin system, incentive unlocking and other positions) and carry out in-depth cooperation optimization, which has achieved remarkable results and is a new breakthrough in the head content-based media in the extreme version of play.
40%
Revenue
30%
eCPM
White Paper On Traffic Monetization For The Audio & Video Industry
This white paper sheds light on the status and driving forces of the audio and video industry, and provides commercialization solutions.
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The Monetization Direction Of Video Apps
How to gain revenue efficiently in an era of short videos.
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Unlocks The Advanced Solutions To Commercialization In The Industry
Learn how to use CSJ to monetize and grow.
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Profit Optimization Guide For Audio And Video Apps
Starting with the profit formula and conversion funnel, this article explains how to improve CPM by optimizing the major steps in the conversion process.
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